"Pink the Rink"

Some good news - the (upstate NY) Fredonia State (college) hockey team is wearing pink jerseys at the game tonight, to help raise awareness of breast cancer.

http://www.uscho.com/news/college-hockey/id,15156/PinkTheRinkFredoniaGetsBehindBreastCancerAwareness.html

The Fredonia State Blue Devils will be wearing special pink uniforms (along with pink socks) for the Pink the Rink ’08 to be held this Friday, February 8 at the Steele Hall Ice Arena. All for the fight against breast cancer.

“They love it,” Fredonia assistant coach Greg Heffernan, the organizer of the event, said of the players’ reaction to pink uniforms. “You can’t go through 20 guys where you can’t have one or two of them, or even five of them, who have been personally affected. It affects our wives, mothers, sisters, aunts.”

[. . .]

“I’ve seen it in a couple of women’s games and basketball games, and I thought it would be nice to include it on the men’s side,” Heffernan said. “Plus, the men’s side can generate more publicity with a bigger event.”

This year, they are taking it a step further. They ordered special pink commemorative game jerseys that the players will wear against Cortland. The jerseys will be auctioned off after the game.

There is a minimum $60 reserve bid on each jersey, and the auction winners will be presented with the game-worn jersey on the ice after the game. All proceeds benefit the American Cancer Society.